Google AdSense is amongst the most effective methods to monetize your web.
It helps you to automatically sell advertisement space on your website to advertisers and get paid for it. AdSense is one of the best ways to start making money online on your website.
After you have installed WordPress and built a website, you may want to make some money with it. Google AdSense is one of the most effective and simplest ways to do that.
AdSense is a platform that lets you monetize your website by putting Google's targeted ads next to the content of your website.
In this blog, we'll show you how to add Google AdSense to WordPress, along with some of the best practices and strategies to maximize your revenues.
Let's get straight into it.
Table of Contents
- 1 What is Google Adsense?
- 2 How to Add Google AdSense to your WordPress Website?
- 3 Best AdSense Ad Size?
- 4 Best AdSense Ad Placement?
- 5 Blogger or YouTube AdSense Account With WordPress
- 6 How Does Google AdSense Pay Publishers?
- 7 CTR in Google AdSense
- 8 Page RPM in AdSense
- 9 Difference between AdWord and AdSense
- 10 Track your AdSense Ads
- 11 Conclusion
What is Google Adsense?
Google AdSense is a Google-run advertising network that enables bloggers and website owners to earn money by displaying text, photos, videos, and other digital advertisements on their websites. These advertisements are aimed at site content and viewers, so they are significantly essential.
Google AdSense is trouble-free because you don't have to negotiate with advertisers or worry about raising money. Google handles and establishes partnerships with advertisers. They're getting the fee, taking their management fee, and returning the rest of the money to you.
AdSense provides cost-per-click ads (CPCs), which means that you earn money every time a user clicks on an ad on your website. The amount earned per click varies depending on many factors.
Keep reading to get started with Google Adsense.
The first thing you need to do is sign up for your Google AdSense account. If you have a Gmail account, you can use your current account to sign up.
When you have submitted your submission, you may need to wait for the Google AdSense team to review it. For certain publishers, this can take a few hours to a few weeks.
Once accepted, you can log in to your AdSense account and get your ad code. This is the same code you need to put on your website to view your ads.
Google AdSense recently introduced auto ads, which means that you paste only one piece of code, and Google automatically determines when, where and how many ads you want to view on each page.
However, most publishers do use the manual method to put advertisements on their websites individually.
We're going to show you both approaches. Second, we suggest starting with manual ad placement. When you start earning, you can play with auto-ads and compare them to yourself.
Manual Ad Placement
Start by clicking on the Advertising menu in the left column and then switching to the 'By Ad Unit' tab. From here, you have to click on the 'Build New Ad' button.
You're going to be asked to select an ad form. You can choose between 'Show ads,' 'In-feed ads' and 'In-Article ads.'
If you're not sure about it, start with display advertising.
Then you need to provide a name for this unit and select the ad size and type.
The ad's name is only used for internal reporting so that you can name it as "your username."
The next choice is to select Ad Size. Although Google offers various ad sizes, some of the sizes listed below are recommended because they are the most popular among advertisers.
You may also choose whether or not you want your ad to be open or set. We recommend that you select sensitive advertising as they fit well on all platforms and screen sizes.
Click the Create button, and AdSense will now build an ad code for you. It includes a unique ad unit ID and your publisher ID.
Just copy your ad code and paste it into a plain text editor like Notepad or TextEdit. You're going to need it in the next move.
How to Add Google AdSense to your WordPress Website?
You need to figure out where you want to see the ad on your website. Ads are most often seen in the sidebar. You can add Google Adsense to your sidebar using WordPress widgets.
Just go to the Appearance » Widgets page in your WordPress admin region. Then, drag & drop the 'Custom HTML' widget to the appropriate widget area and paste your Google AdSense code there.
We recommend that you try out AdSanity WordPress plugin for better placement control and monitoring.
Add Adsense Code in WordPress
Adding individual ads to various parts of your website can take a lot of time. Many beginners are struggling to find the best places to view advertisements on their pages.
Google has implemented auto-ads to overcome this. This allows you to simply add a single code snippet to your site and let Google AdSense find the highest paying spot, ad size, and form.
The downside to this approach is that you have less influence over ad placement on your website.
If you'd like to add the Auto-Ads option, this is how to add Google AdSense to your website.
Login to your Google AdSense account first and press the Ads tab. Next, press the Get Code button to create the auto-ads code.
AdSense will then create a code snippet with your publisher ID and display it on the computer. You can now copy and paste this code into a text editor.
Best AdSense Ad Size?
Although ad placement is crucial, we found that the best sizes are 336×280 and 300×250. These ads appear to blend on most screen sizes and also have the best rate of pay.
Best AdSense Ad Placement?
This depends entirely on your style. The goal is to get more clicks, so you want to position your advertising in a more convenient position. We've found that post content ads seem to get the most clicks to the top of the page.
Several users have asked us to add AdSense to the floating widget to be very visible. We strongly suggest against this since Google Terms of Service is not permitted to do so. If you violate their TOS, you will be disqualified from the program.
Blogger or YouTube AdSense Account With WordPress
If you start using AdSense on one of Google's hosted platforms, such as Blogger or YouTube, you can change your AdSense account type and use it with WordPress. You will need to provide Google AdSense with the URL of the site you want to monetize by filling out the application form.
Just log in to your AdSense account and then click on the 'Other Products' option under 'My Ads.' Next, click 'Upgrade Now' and complete the application form.
How Does Google AdSense Pay Publishers?
Google AdSense calculates your previous month's earnings each month and shows them on your 'Transactions' page. If your earnings are equal to a required threshold, payment will be processed and released by the 21st of that month.
Multiple payment procedures are accessible, including direct electronic transfer, wire transfer, check, Western Union, and more.
CTR in Google AdSense
CTR or click-through rates vary widely for different types of websites. Your ad clicks depend on many factors, such as your website's topics, your audience type, ad placement on your site, and more. The optimal CTR for Google AdSense is tough to define because you don't have access to click rates for other websites like your own.
However, Google AdSense has built-in methods to show you messages if your site doesn't get a good CTR. You can follow the optimization guides shown in the Google AdSense dashboard to enhance your advertising revenue.
Page RPM in AdSense
RPM stands for Revenue per Mille, which means revenue per 1000 views. This is calculated by combining the total number of clicks and the cost per click and then dividing it by the total number of page hits.
Difference between AdWord and AdSense
Google AdWords enables you to advertise on other websites, including those participating in the Google AdSense program.
Google AdSense allows you to make money from your website by displaying ads on your website.
Track your AdSense Ads
By using Google AdSense, you can make a good profit without making a lot of effort. So, a little extra work to change the way you view ads will increase your income ability.
Tracking your AdSense advertising success gives you accurate details about how visitors to your site connect with your ads. Using this data, you can enhance your advertisement techniques and raise your earnings.
We hope this article has helped you add Google AdSense to your WordPress account. You may also want to check out our guidelines on how to increase your website rankings for your readers to expand.
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