Are you looking to find keywords for free to target your audience, and don't have a budget for paid tools?
Today we will see tools that are particularly free of cost, which will help us find our ideal keywords for free.
Let's get into it.
Table of Contents
What is Keyword Research?
A keyword analysis is a process of identifying and analyzing search words that people enter search engines intending to use the data for a particular intent, often for search engine optimization (SEO) or general marketing purposes.
Keyword research will discover the target queries, the frequency of these queries, their ranking difficulties, and more.
Why is Keyword Research Essential?
Keyword analysis offers useful insight into the keywords that your target audience is currently looking for on Google. The perspective you can get into these real search terms can help inform your content strategy and your broader marketing strategy. However, keywords themselves might not be as relevant to SEO as you would expect.
There are few keyword research shortcuts you can take, and tools also serve as the most powerful alternatives.
Here are 12 free keywords research tools that will help you to find keywords for free:
Several keywords suggest resources that new companies may use to find the best keywords for their market, from long-tail search terms to negative keywords.
Keyword research is not just about a "keyword" it's about expressions and questions that your target group uses to find the responses, items, and services they need. These sentences and questions are a vital element for any marketing campaign.
While you can pay for access to various high-level keyword recommendation tools, this is not something you need to do. Instead, you can rely on multiple free resources to compile a quality list that will give you results.
Are you ready to use these free keyword tools to gain popularity with search engines and generate better, relevant content for your viewers?
1) Google Keyword Planner
If you've heard of any one of the resources on this list before, it's possibly Google Keyword Planner. There is a valid reason for this as this tool makes it easier to find quality keywords to create content for websites and advertising campaigns around them.
Take a shortlist of keywords with you, find out how many people are looking for specific keywords, what degree of competition there is for an advertisement for those keywords, and alternate keywords that may be more effective in your marketing.
Access real-time, reliable data directly from Google Search Organize keywords to lists based on various promotions, market opportunities, and more.
2) WordTracker Scout
Wordtracker Scout is a free chrome extension that turns any web page you visit into a vast collection of keyword ideas. All you need to do is click on the Wordtracker logo next to your search bar, and you'll get a range of visibility into the SEO for that page and keywords that you can use in your marketing.
Wordtracker Scout is 100 % free, but you can use it in combination with the Wordtracker Premium Tool to make it more reliable.
3) Keyword Tool
Keyword Tool is a free version tool that automatically produces long-tail keyword suggestions. What makes this tool one of the best free keyword analysis tools available is the ability to run searches on how keywords to rate through a range of search engines, including Google, Amazon, YouTube, and eBay.
This helps you to customize your presence on each of these websites based on their specific parameters.
The keyword tool's primary purpose is free. You can purchase Keyword Tool Pro to obtain comprehensive statistics for all keyword choices.
4) SEMrush
SEMrush is a valuable suite of software that allows you to quickly analyze your website's SEO, study keywords, prepare effective content, and write optimized content correctly. They provide a range of Google integrations to give you the most detailed site diagnostics available.
A detailed review of individual keywords based on live data, including rating complexity and average click cost (CPC) Extensive listing of similar keywords based on live data Access to all SEMRush resources, including detailed site diagnostic tests
SEMrush enables you to use their software free of charge, but you can only make 10 requests a day. You are also only permitted to construct an SEO dashboard for a single website.
To create numerous projects for various websites, perform unlimited tasks regularly, and track up to 500 keywords, you need to invest in one of their premium plans.
5) Serpstat
Serpstat provides an immediate, thorough review of keywords. Their easy-to-read reports show the search frequency, the keyword complexity, the keyword ranking pages, and more. Graphs and other visual aids make the data easy to absorb. Serpstat comes with advanced software for various types of analysis.
Ad analysis tool that allows you to browse specific ad examples Access to Serpstat suite of web analytics tools
Unregistered users can conduct up to 10 free regular Serpstat searches. Registered users will make up to 30 free regular searches.
They also offer premium plans that allow you to perform thousands of regular searches, view more comprehensive URL analytics reports, and more.
6) SpyFu
SpyFu analyses your competitors' websites and advertising strategies to show you how they work, what keywords they rate, and more. If you want to go beyond the details shown in their online dashboard, you can request a detailed one.
The free version of the SpyFu tool includes multiple searches but restricted data.
You will need to switch to one of the premium plans (all rates are based on the annual payment plan) to access the full list of competitor keywords and all other data related to SpyFu.
7) Semantic Keywords
Google launched its modification of the Hummingbird algorithm in 2013. This move mainly served to put greater focus on the context surrounding the search question.
The aim was to produce results that were more applicable to the user search, not just pages containing the keyword searched as many times as possible.
As a result, Google has begun to take synonyms, associations, and contextual terms into account when rating content.
To optimize your site, it is essential to ensure that your content includes strategically positioned contextual keywords and synonyms.
8) IMforSMB Bulk Keywords Generator
Some keyword resources are useful for any website. Others, however, are only a good match for a specific form of a site.
This is where the IMforSMB Bulk Keyword Generator works. This resource works best for local service providers, as it is developed with the premise that you want to search for local keywords.
Even if your form of business is not operational, you can still use this method. In the search results, you will have to substitute some of the keywords with your own. But you're going to end up with the same simple performance.
9) WordNet
WordNet could seem like an unusual choice for this list because it wasn't originally developed to have anything to do with keyword analysis.
It is a phonetic English language database created by Princeton University, which groups nouns, verbs, adjectives, and adverbs into sets of "cognitive synonyms."
Unlike a thesaurus, it's not just a set of words in the same vocabulary section. Instead, it interlinks the "senses of words" and marks the semantic relationship between them.
If that sounds complicated, that's all right.
All you need to know is that it's 100 % free, and it's going to deliver a list of semantically related terms for any keyword you have provided.
10) Soovle
This free keyword research tool offers to autocomplete recommendations from several outlets, not just Google, but also to improve your search volume. Although you can use it for Google tips, there is a range of other sites, including Yahoo, Bing, Twitter, Wikipedia, and Amazon.
The first thing that you need to do is pick your source. Google is the standard, but you can change it easily enough by clicking on several other icons below the search window.
The correct method to use Soovle is to play with a variation of keywords while paying careful attention to each source's results. Using Soovle is as easy as entering your keyword and checking the observations. It's easy, it's successful and it will lead you to a few good keywords.
11) Ubersuggest
Consider this tool to provide you with all the keywords and information you need to make educated choices. While this is usually valid, it's essential to note one thing. You might not behave as much data as you think. Ubersuggest offers you keywords that are not accessible from the Google Keyword Planner.
Enter your keyword in this keyword tool and press "Suggest." It produces a list of keywords that is massive enough to keep you occupied for quite some time. What I like best about Ubersuggest is the way it dissolves the findings by word.
12) WordStream
As a free keyword tool for the first 30 search queries, it never hurts to know what WordStream offers. In many respects, related to the Google Keyword Planner, this is one of the most user-friendly keyword research resources on the list.
The purpose of this keyword research tool is to help you find a profitable niche. If you still have to decide on a niche, it may give you the direction you're searching for. The more you use the many free WordStream resources, the more fascinated you become.
Conclusion
Keyword research is a crucial part of the SEO process. But that doesn't mean it's going to have to be difficult or costly.
We don't know if you've been counting, but there are several free tools and resources on this page that you can use to discover potential keywords for your web.
But a word of warning is in order before you start.
If you use any of these resources, you will end up with a long list of main and secondary keywords, long-tail keywords, semantic keywords, and competitor keywords.
When it comes to keyword studies, there are a lot of different ways to do the research.
Rather than guessing and hoping for the best, we encourage you to play with all of these free keyword research resources. Doing so will go a long way to ensuring that you select the right keywords for your website, direct your content strategy, grow your search engine ranking, and get you closer to achievement.
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